Finds multiple pages competing for the same primary keywords.
Keyword cannibalization occurs when multiple pages on your site target the same primary keyword or topic. This check compares the title, H1, and top keywords across all crawled pages to identify pages that may be competing with each other.
When two or more pages target the same keyword, search engines have to choose which one to show. This often results in neither page ranking as well as a single, consolidated page would. Your pages end up competing against each other instead of against competitors.
Cannibalization dilutes your ranking potential. Instead of one strong page ranking well, you end up with two or more weaker pages that may fluctuate in and out of results. Consolidating cannibalized content typically leads to significant ranking improvements.
Run a free audit to see how your site performs on Keyword Cannibalization Detection and 159 other checks.
Start Free AuditChecks for the presence, length, and content of the meta title tag.
Evaluates the meta description for its presence, length, and relevance.
Verifies the presence and uniqueness of the H1 heading tag.
Checks for the presence and structure of H2 heading tags.