Checks for author bylines, author pages, and Person structured data on article-style content.
This check looks for author attribution signals on article-style pages: visible author bylines (name and link to author page), `author` properties in Article schema, and separate Person structured data for the author. It also checks if author pages are linked and accessible.
Author attribution is a key E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) signal. Google's quality rater guidelines emphasize the importance of clear authorship for YMYL (Your Money, Your Life) and expertise-driven content.
Clear authorship can improve your content's perceived trustworthiness and expertise signals, which indirectly affect rankings. This is especially important for health, finance, legal, and news content where E-E-A-T is heavily weighted.
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